Web 2.0 and the Gen X / Y

Tuesday, February 12, 2008

The internet boom since the mid 90s is more than 10 years now and kids and youth nowadays are more techno savvy than many adults. Just for example, I was in Singapore a month back and a primary school boy was chatting to someone on msn via his mobile phone in a train. There is also an advert on TV in Australia that says by the time a child is eight years old, the child would have taken in more information than their grand parents in a lifetime (not sure if this is true though).

I work in a consultancy firm with alot of young people and for us to learn how to setup and use wikis, blogs and stuff like that is just so simple. However, at my client's project, getting some of the older folks to work on excel spreadsheet can be a nightmare. Adoption of technology is just much slower with the baby boomers - in general.

Therefore I would like to infer that if your organisation is predominantly younger people, Gen X / Y, then then likelihood of enterprise 2.0 to work is higher.

2 comments:

Michael said...

Check out the recent EMC + Jive Software initiative on Google. EMC VP made a very interesting note that older people in the firm are actually using it, and he challenges the notion that only X/Y generation can adopt these tools and concepts easily.

HR at EMC had a social engineering exercise in educating people at all levels on this new way to collaborate.

http://gobigalways.com/vp-at-emc-chronicles-his-journey-with-social-media/

Sean said...

I guess such kinds of education opportunity is not available widely to the wider community thus causing the gap between X/Y and the baby boomers.